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Do community managers have to support each other?

Do you have the responsibility to support one another? So recently I decided to launch a survey out to my fellow community manager, social media gurus and social media lovers. The study was to determine what tool would suit their needs most in order to make their work easier, faster and help in their career […]

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What is killing agencies in 2016?

  What do you think is killing agencies in 2016? The traditional ad agency model is fading. Today agencies must integrate brand strategy, demand generation, and marketing technology into one cohesive unit. After surveying over 100 advertising/ marketing agencies, I was astonished to see how few actually had a social media department internally, and how […]

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Marketers turn social media problems into solutions

Social Media adoption rates are increasing fast. According to the presentation given by Adam Singer of Rop Rank Online Marketing: 91% of business buyers read blogs, watching user generated video, participate in other social media 55% of decision-makers were in social networks 43% are creating media (blogs, uploading videos or articles, etc.) This means that […]

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How to create a SMART brand on social media

DO YOU HAVE A SMART BRAND? When Michael Moreyne, CEO and founder of Social Orra started his social media consultancy agency, he had a vision to make social media implementation accessible and simple for all brands. This desire sent him on a mission to develop for his clients what he now calls SMART Social Media; Simple, […]

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6 Tips to create a selfie business campaign

6 Tips To Create A Selfie Business Campaign! Social media is all about sharing and engaging. A selfie taken at your last theater/concert expedition could be a great icebreaker for asking your customers what was the last film or performance they attended, or who their favourite actors/performers are? Care about your customers, and they will […]

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Facebook marketing basics for small business

Facebook Marketing For Small Business The fact of the matter is that Facebook whether you like it or not has become the forefront tool of all social media business. With 1 Billion people on Facebook, your brand needs to have a presence. Social media has become the #1 activity on the web. 53% of people […]

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How social media can increase ROI

  Social Media Can Increase ROI Social media is becoming a common form of strategic marketing and the only one medium that can connect directly with customers and exponentially influence their network. Marketers have three strategic business motivations for using social media; financial, customer support and branding. The results not only affect engagement but ultimately […]

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How social media can increase ROI

  Social Media Can Increase ROI Social media is becoming a common form of strategic marketing and the only one medium that can connect directly with customers and exponentially influence their network. Marketers have three strategic business motivations for using social media; financial, customer support and branding. The results not only affect engagement but ultimately […]

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