The exponential growth of social media, from blogs, Facebook and Twitter to LinkedIn and YouTube, offers organizations the chance to join a conversation with millions of customers around the globe every day writes Paul Gillin author of “The Influencer”. By now it’s clear that whether you’re promoting a business, a product, or yourself, social media […]
DO YOU HAVE A SMART BRAND? When Michael Moreyne, CEO and founder of Social Orra started his social media consultancy agency, he had a vision to make social media implementation accessible and simple for all brands. This desire sent him on a mission to develop for his clients what he now calls SMART Social Media; Simple, […]
We all want to get likes on our social media channels and more followers, but most marketers haven’t figured out the wining formula. The question often arises as to why one blogger, brand or post get more engagement than another? The answer is simple. In order to connect with your audience you have to first […]
5 Marketing Methods To Attract Gen Y’s To Your Conferences The key factor to market to a specific demographic is to understand the way they think. What are their purchasing motives? What are their interests? What are their values? With this in mind, your marketing activities for your conference should be lead by these answers. […]
6 Tips To Create A Selfie Business Campaign! Social media is all about sharing and engaging. A selfie taken at your last theater/concert expedition could be a great icebreaker for asking your customers what was the last film or performance they attended, or who their favourite actors/performers are? Care about your customers, and they will […]
Facebook Marketing For Small Business The fact of the matter is that Facebook whether you like it or not has become the forefront tool of all social media business. With 1 Billion people on Facebook, your brand needs to have a presence. Social media has become the #1 activity on the web. 53% of people […]
Social Media Can Increase ROI Social media is becoming a common form of strategic marketing and the only one medium that can connect directly with customers and exponentially influence their network. Marketers have three strategic business motivations for using social media; financial, customer support and branding. The results not only affect engagement but ultimately […]
Social Media Can Increase ROI Social media is becoming a common form of strategic marketing and the only one medium that can connect directly with customers and exponentially influence their network. Marketers have three strategic business motivations for using social media; financial, customer support and branding. The results not only affect engagement but ultimately […]
10 Simple Steps To Repurpose Content Creatively The Ultimate How-To Guide for Social Media Health. The goals of creating content on social media are to grow your network of followers, keep them as fans, and sell your product(s). With these goals in mind it then becomes obvious that your content must be first and […]
8 Tips To Live A Healthy Social Media Life! The Ultimate How-To Guide for Social Media Health. As a marketer, social media manager or CEO, what we all have in common is that we need to make sure that we are productive at work and feel energized to keep going when the going gets tough. […]