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Explaining the value of social media to your boss

What is the value of social media and why do brands need it? Working in marketing for the past 15 years, often my boss just never fully understood the value of social media and its importance.  When I first started implementing social media into my marketing strategy, not many companies had adopted social media in their [...]

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Win $100 in minutes

Enter to win $100 Amazon gift card, it’s fast and easy. Be a part of history and participate in this Media Marketing Industry Survey–a simple survey designed to reveal the tools, benefits and top questions marketers want answered about social media. Please consider taking this survey if you are a marketer (plus you’ll get a free […]

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Are you a social media hypocrite?

Do you love social media, but actually really hate it? Are you a social media hypocrite? This subject seems to touch many peoples mind strings. It is a common topic of conversation among those who use social media and those who don’t. The funny thing is that whether you are a chronic user or a leisure one […]

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Do community managers have to support each other?

Do you have the responsibility to support one another? So recently I decided to launch a survey out to my fellow community manager, social media gurus and social media lovers. The study was to determine what tool would suit their needs most in order to make their work easier, faster and help in their career […]

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What is your social persona?

Do you know what your social persona is? Did you ever wonder how people see you on social media? Since I work in Social media I am always coming across a variety of profiles, bloggers, experts, business owner and profiles of users. Each individual or business person has something to say, something to show or […]

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How to get 15 minutes of fame

5 different ways to get celebrity status on social media. Celebrity today has taken on a whole new meaning. It no longer applies to movie stars, singers, fashion designers, or television hosts. Anyone can become a celebrity if they have social media appeal, meaning followers and fans. Bloggers, pranksters and every day Jane and Joe’s can […]

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What is killing agencies in 2016?

  What do you think is killing agencies in 2016? The traditional ad agency model is fading. Today agencies must integrate brand strategy, demand generation, and marketing technology into one cohesive unit. After surveying over 100 advertising/ marketing agencies, I was astonished to see how few actually had a social media department internally, and how […]

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Gift of helping others online

The gift of helping others online will help you increase your community and give you a good reputation on social media. The holidays are a time for giving and receiving, while most people are on vacation this is the opportune time to be reaching out to others either to help them or to wish them […]

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5 ways to create joy on social media

5 ways to create Joy on social media There are so many articles telling marketers the what, where, how and why are of social media, but connecting with people on an authentic level is your priority. Bringing joy and laughter to your audience and emotionally connecting with people will make you more popular on social […]

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Do you want a present?

Do You Want A Present? Yes, Then Participate In Our Social Media Holiday Contest Giveaway! The holidays are the perfect time to build an emotional bond with your customers. The positive feelings of family, giving and gratitude are already at the forefront of the season and the marketing campaigns you create can piggyback on those emotions. In […]

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