Do you have the responsibility to support one another?
So recently I decided to launch a survey out to my fellow community manager, social media gurus and social media lovers. The study was to determine what tool would suit their needs most in order to make their work easier, faster and help in their career progression. To my dismay I was shocked when only 1% actually took the time to respond. This resulted in raising two important questions. 1) Why would they not want help in their jobs? 2) Do social media managers have the responsibility to support one another? Isn’t this what social media and community management is about; interacting, communicating, supporting communities, followers, as well as, staying ahead of the zeitgeist of this dynamic industry.
Lets take a look at the answers to these questions:
Definition of a community manager
“A Community Manager is the face of a company, managing communications in both directions. This digital-savvy employee is responsible for all communications, PR, social media, events, and content creation, among other things” – Social Fresh. So technically this means that part of your job as a community manager is to answer questions however they come in (phone, e-mail, Twitter) and managing any online feedback forums and forms.
Make your job easier
There are a lot of tools out there that help social media & community managers in their day to today responsibilities, good examples are Hootesuite for posting, Canva for content creation, Sprout social or Falcon social for content management and analytics, but none of them are all in one tools and each of them started off being unknown. Why do you think they became useful tools and much sought after by social media managers? The answer is simple, first they got people to use their tool and then they got enough people to use their tool so that they could invest in making it better. Basically, it was the users and the experts that advocated for these tools, used them and helped them by filling out survey, as well as, feedback how to make them better in order for them to do their jobs better and save time.
If you want to get ahead you need to empower yourself with knowledge, a network and tools that help you do the best possible job you can. If you want to impress your employer, or boss you need to be able to provide results that are time efficient and cost effective. As a VP of marketing and sales once said to his team of social media manager “ patience is something you don’t have time for” so you need to perform and fast. Show the ROI on the work that you deliver and who knows you just might be promoted.
So keeping this in mind, I am making another attempt to get your input and feedback. Please help us, help you, by providing us with your feedback.
Follow the link below. We want your input, it will make all the difference.